Advanced Analysis

Data & Marketing Analytics Project

Using machine learning methodologies is a great way to analyze customer data and discover insights and patterns. Instead of performing tasks manually or with conventional analytics, AI-based models can help businesses make informed decisions more efficiently. As a result, they can precisely identify customer segments and user behavior. Furthermore, Digitl Cloud's clients can use the resulting data for activation purposes.

Arrow Right Audience - Customer Segmentation 
Arrow Right Acquisition - Marketing Performance 
Arrow Right User behavior 

Project Plan

Arrow Right Simple Identification and prioritization of individual issues 
Arrow Right Simple Preparation of project plan and ensuring data availability 
Arrow Right Simple Check of data quality and preparation of data 
Arrow Right Simple Exploratory data analysis and execution of advanced analysis 
Arrow Right Simple Presentation of results and activation of generated insights